Family & Children’s Entertainment
The public relations/marketing firm for many of the most prominent brands in kids/family entertainment, SSA has successfully launched properties ranging from Pokemon and Yugioh to Bob the Builder, Berenstain Bears: The Animated Series, Max & Shred, The Doodlebops, and Rocket Monkeys, just to name a few. A kids marketing specialist, SSA creates and fully implements promotional campaigns that effectively capture kids’ attention. From pre-school, to educational to action/adventure, SSA has become a significant kids marketing resource for the biggest names in television, film, digital, home entertainment, digital media, video games, publishing and all categories of licensing. In addition to providing full-service public relations, promotions and advertising services, SSA offers in-house consumer products licensing representation – and combines both its marketing and licensing operations to build the brand in the most comprehensive manner possible.
SSA Public Relations played a pioneering role in establishing publicity and promotional initiatives on behalf of children’s entertainment brands and consumer products in reaching kids and parents where they reside, play, and go to school. SSA’s campaigns encompass in-school study guides, promotional alliances with children’s arcade centers, and large-scale promotions with major national toy retailers.