SSA is the exclusive public relations and marketing firm for an impressive roster of U.S. and international television and theatrical film production/distribution companies; home entertainment suppliers; digital producers and distribution platforms, network, cable and syndication companies; and talent. SSA is equally engaged in US and international trade media public relations (including entertainment, advertising and marketing, publishing, licensing and technology) as well as all forms of digital, print and electronic consumer media. SSA surrounds each entertainment corporate and project campaign with comprehensive media material preparation and distribution; securing of feature print coverage; national and targeted local market television bookings; and news/lifestyle/technology feature coverage on targeted websites.
For production and distribution companies conducting business on a global level, SSA identifies corporate stories; prepares and issues media releases announcing corporate developments; Arrange media interviews with corporate executives; Ensure coverage of the company through the markets – and throughout the year; Represents companies on-site at trade shows and markets; Arranges for company executive participation in panels; Achieves the full gamut of corporate public relations media coverage, from executive quotes in thematic trade media round-up articles to multi-page feature articles; And fully covers the U.S. and international television/film/DVD entertainment trade media. SSA’s comprehensive social media team works in tandem with media relations to execute immersive brand awareness campaigns that maximize consumer results.
SSA has built a unique social media infrastructure that not only amasses exposure across the key social destinations, but also integrates innovative forms of transactional commerce opportunities on behalf of clients’ consumer products and entertainment brands. From strategy to execution, SSA’s initiatives encompass traditional public relations, full-scale digital publicity and social media maximization.